[mplpost] RE: Radio Play..um...repost

[Dan Kershaw]

At 11:19 AM 04/10/2002 -0400, you wrote:
>I'm reposting this for what should be an obvious reason given the thread.
>This premise pertains to COMMERCIAL radio and if true, should rattle the
>mental cages of all who place significance on airplay.
>
>
>
>
>I was visiting the Scherzo Pub here in Kingston last night and the subject
>of radio was brought to my attention by a friend of mine who has just
>released an indie album. He was trying to get me excited about this new idea
>of his, namely a joint production venture of a 60 min show featuring the
>work of local indie artists. His thinking is based on this understanding he
>has, which I cannot at this point confirm, that private radio stations have
>a CRTC mandate to devote 1 hour of programming time per week to play local
>artists. He maintains that the stations cry about their wallets and so in
>effect, bypass this CRTC requirement without fear of recourse. He believes
>that if a 60 min segment were produced 'out of house' and simply handed to
>the station, that they would have no acceptable excuse to fall back on.

my sense of the can-con regulations (which is of the "man on the street" 
variety, i.e, not terribly well informed), is that it's mandated as a % of 
airtime, rather than a set time like 1 hour.

also, i'd guess that commercial radio is easily & profitably able to fill 
their can-con quota with avril lavigne, celine, gord's gold, serial joe or 
any number of branch plant economies.


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